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Adidas Originals "Find Your Forum"
June 2022
Collaborators
Experiential Activation
1,000 - 5,000 Attendees
Overview
From Lume Studios
Adidas Originals debuted the “Find Your Forum” campaign by celebrating New York and the classic basketball sneaker, the Forum. A multi-media art exhibition displayed unique interpretations of the sneaker and the city. We activated our LED monitor walls for a dynamic interactive installation and programming nights brought the community together around the art, music, and an embrace of diverse creatives.
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Event Team
Agencies & Vendors
- Experiential Agency
Havas Impact
People
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